
Aura, the first non-human chief HR officer
Hackathon
The Experience Centre team was invited by IMAS to show what we can do for the future of HR. In 6 hours, we gave IMAS a glimpse of what the future can be.
Aura, the first non-human chief HR officer.
Imagine an HR system, powered by machine learning, supported by psychology, that tracks these emotions, sentiments and moods, and turns them into tangible insights and actions, without showing bias.
It’s time to work happier, not just smarter.
Watch the video below.






Behind the scenes
In 6 hours, the Experience Centre team of technologists, UX & UI designers, creatives, behavioural psychologists, came together to research, brainstorm, flesh out the strategy and user experience, and went to work into creating a working prototype of Aura to showcase at the end of the conference.








